SCHUELER INDEP.

1101 RANDLE

EDWARDSVILLE, ILLINOIS

VIDEO                                           (SHOT TIMES)

                   CLIENT: Illinois Recycling Association

                   PRODUCT: PSA

                   TITLE: “In a Lifetime”

                   WRITER: Mark Schueler

                   LENGTH: 30

AUDIO                                                           (TRT)

FADEUP ON:

1. LS OF GUY WALKING THROUGH TRASH IN A KITCHEN

 (:05)

CUT TO:

2. CU OF GUY PICKING UP THE TRASH BAG                              

(:05)

1. ANNCR: V/O NAT SOUND OF RUSTLING TRASH

In a lifetime the average America will throw away 600 times his or her body weight in garbage.

(:05)

2.                   

(:10)

3. LS OF GUY EXITING KITCHEN

(:02)

4. CU OF FISH

(:02)

3. That’s 100,000 pounds of garbage for every person.

(:12)

4. SFX: (BUBBLES)

(:14)

5.  LS OF GUY ENTERING TRASHED ROOM

(:04)

5.  SFX: (RUSTLING TRASH)

(:18)

6.  LS OF GUY APPROACHING DOOR

(:04)

6.  What are you going to do with your 100,000 pounds of garbage?

(:22)

7.  MS OF GUY OPENING DOOR, TRASH BAGS FALLS ONTO THE FLOOR

(:03)

7. SFX: (NAT. SOUND)

(:25)

8.  MS OF TRASH ON FLOOR AS GUY THROWS OUT GARBAGE BAG

(:03)

8.

(:28)

DISSOVLE TO:

9.  GRAPHIC: ILLINOIS RECYCLING ASSOCIATION

(:01)

9.

(:29)

10.  FADEOUT

(:00.5)

10.

(29.5)